Website Development Brief Template: What to Include
Use this website development brief template to get accurate quotes in India: goals, pages, features, integrations, budget and approvals, with a ready-to-copy outline.
Custom Website Development
ARHAM INSIGHTS
Website development & digital marketing blog
Practical guides on building websites, Shopify stores and SaaS — and growing them with SEO, Google Ads, Meta ads and WhatsApp. Written by the team that ships the work.
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SEO
How Long Does SEO Take? A Realistic Timeline for India
How long does SEO take? Google says hours to months. See a realistic month-by-month timeline for Indian businesses, what speeds results up and what to track.
Website Development
Website Maintenance Cost in India: What It Covers
Website maintenance cost in India explained: indicative monthly and yearly plan prices, what each plan should cover, and questions to ask before you sign.
Shopify Liquid Development
Hire a Shopify Theme Developer: 12 Questions to Ask
How to hire a Shopify theme developer in India: questions to ask, portfolio checks, code ownership, safe store access, indicative INR rates and red flags.
SaaS Development
SaaS Security Checklist for Your First Enterprise Customer
A SaaS security checklist for Indian founders: SSO, MFA, tenant isolation, audit logs, backups and the evidence enterprise buyers ask for before they sign.
Facebook & Instagram Ads
Instagram Ads for Local Business: A Starter Plan for India
Instagram ads for local business in India: set a radius, pick Reels or Stories, choose WhatsApp or calls, and run a first two-week test with a sensible budget.
WhatsApp Marketing
WhatsApp Abandoned Cart Recovery for Shopify Stores
WhatsApp abandoned cart recovery for Shopify stores in India: opt-in rules, template costs, message timing, COD nudges and a flow you can launch in a week.
PPC / Google Ads
Google Ads Conversion Tracking: Set Up Enhanced Conversions
Google Ads conversion tracking for Indian lead-gen and ecommerce accounts: pick the right actions, set counting, add enhanced conversions and verify the data.
Backend Development
Backend Scalability: Caching, Queues and Read Replicas
Backend scalability for growing Indian products: when to add indexes, caching, background queues and read replicas, in the order that costs least.
Digital Marketing
GA4 Attribution Setup: Find the Channel That Drives Sales
GA4 attribution setup for Indian businesses: tag campaigns with UTMs, mark key events, pick a model and lookback window, and compare channels without double counting.
Shopify Development
Shopify Speed Optimization: Apps, Images and Theme Code
Shopify speed optimization for Indian stores: read your real Core Web Vitals, audit apps, fix images and trim theme code in the order that moves the needle.
Frontend Development
Web Accessibility Checklist: WCAG 2.2 for Indian Businesses
A practical web accessibility checklist for Indian businesses: WCAG 2.2 AA fixes for contrast, keyboard use, forms and tap targets, plus how to test and what it costs.
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